Helping Shopify Merchants Grow Profitably
From marketing to fulfillment, we deliver actionable insights and hands-on support so you can scale your business with confidence and clarity.
Running a Shopify store is hard. Marketing, shipping, and inventory shouldn’t be guesswork.
➤ The Reality for Shopify Merchants
Many Shopify merchants face the same frustrations:
Marketing spend isn’t translating into profitable sales
Uncertainty about whether to offer free shipping and what it truly costs
Inventory feels risky. Too much ties up your cash, too little costs you sales
Analytics are conflicting or unclear. Shopify, Google, and ad platforms never seem to agree
App overload. It’s hard to tell what’s helping and what’s just noise
You’re not alone and don’t have to solve it all on your own. Proven strategies, expert analysis, and the right support can help you cut through the confusion, trust your numbers, and build a business that grows profitably with greater confidence.
✅ We help Shopify merchants grow profitably through expert consulting, customized support, and powerful data tools.
➤ We’re Here to Help. No Full-Time Hires Needed.
At Opposite of Work, we partner with Shopify store owners to solve strategic challenges, fine-tune your systems, and give you real visibility into what’s driving or holding back your growth.
From product-based businesses to digital-first brands and hybrid service companies, we’ve helped merchants at every stage. Whether you’re just launching or scaling beyond $5 million in revenue. Think of us as your on-demand eCommerce growth team, plugging in exactly where you need us most.
➤ What We Help With
Shopify Marketing and Growth
Google Ads account set up, auditing, and ongoing optimization
Google Analytics and Search Console set up for full-funnel tracking
SEO strategy + site structure (collections, headers, URLs)
Email marketing automation and audience segmentation
Channel performance dashboards showing real profit and ROI
Shipping Strategy and Profitability
Evaluate shipping settings (free shipping, flat rate, weight based)
Analyze shipping margins and reveal hidden losses
Set up and maintain the Opposite of Work Shipping Profitability Dashboard
Support for negotiating with and managing 3PLs and improving fulfillment costs
Inventory Management and Forecasting
Inventory Forecasting Dashboard built and updated for your needs
Reorder strategy aligned with marketing calendars
Support for managing seasonal products, product launches, and vendor timelines
Guidance on when to expand, pause, or phase out SKUs
Shopify Site Structure and SEO
Navigation, collections, and product page optimization
CRO (conversion rate optimization) audits
Mobile performance improvements
App evaluation. What’s helping vs what’s hurting
Analytics and Dashboards
Google Analytics 4 setup and Shopify integration
Tag tracking across Shopify, Ads, email, social channels, etc.
Custom dashboards for:
Marketing Performance
Profitability
Inventory
Channel ROI analysis you can actually use
Operations and Systems
Financial systems review (QuickBooks, bookkeeping analysis)
Order and fulfillment workflows
Returns and customer service process improvements
Vendor and supplier relationship strategy
Hiring and team efficiency guidance
✅ As a Shopify partner, we work with Shopify merchants to help their businesses grow profitably through data-driven solutions in operations, shipping, and marketing.
Shopify and Shopify logo are trademarks of Shopify Inc., used with permission. Our services are not endorsed by Shopify.
Book a free discovery call to see how we can help your Shopify business grow profitably.
How We Work with Shopify Store Owners
From launch to seven figures, we provide flexible support tailored to your business’s stage and unique needs. Our team partners with you to solve real challenges, optimize your systems, and fuel profitable growth. All with clear, straightforward pricing and no long-term commitments.
1-on 1 Coaching - For founders who want a sounding board and strategic guide
Project-Based Consulting - One-time deep dive engagements focused on ads, analytics, inventory, or operations
Monthly Retainers – Ongoing, on-call support across multiple areas, including ads, inventory, and systems
Data Services - Custom data dashboards to track performance, shipping, inventory and more built specifically for your Shopify business
Ready to Get More From Your Shopify Store?
You’ve built something real. Now it’s time to clear barriers, seize new opportunities, and implement systems that empower you to scale with confidence.
➤ CLICK HERE to request your free discovery call